Following the lines of 2016, Pantone has chosen two colors for the Pantone Color of the Year 2021: PANTONE 17-5104 Ultimate Gray and PANTONE 13-0647 Illuminating. After the turmoil of 2020, the global color authority selected two contrasting colors that join forces to support and complement each other. Ultimate Gray is fairly neutral evoking feelings of dependability and resilience, while Illuminating is a cheery yellow that’s bright and sunny with an overall optimistic feel. Brought together, the color pairing offers hope and stability. “The Pantone Color of the Year reflects what is taking place in our global culture, expressing what people are looking for that color can hope to answer,” says Laurie Pressman, Vice President of the Pantone Color Institute. “As society continues to recognize color as a critical form of communication, and a way to symbolize thoughts and ideas, many designers and brands are embracing the language of color to engage and connect.”
Courtesy of DesignMilk