Gucci has a new creative director: after saying goodbye last November to Alessandro Michele, who had held the role for seven years, the Italian fashion company has chosen surprisingly Sabato De Sarno as its new art director.
Sabato De Sarno is described by those close to him as someone with enormous taste, smart, professional, and, which doesn’t hurt, in love with life. The fashion world now awaits with curiosity his version of Gucci after Michele’s genderfluid fashion
He has always worked behind the scenes: he began in 2005 with Prada, continued with Dolce&Gabbana and landed in 2009 at Valentino, where he climbed the ranks to the role of fashion director for men’s and women’s ready-to-wear under Pierpaolo Piccioli.
Marco Bizzarri, President and CEO of Gucci, commented: “I am delighted that Sabato will join Gucci as the House’s new Creative Director, one of the most influential roles in the luxury industry. Having worked with a number of Italy’s most renowned luxury fashion houses, he brings with him a vast and relevant experience. I am certain that through Sabato’s deep understanding and appreciation for Gucci’s unique legacy, he will lead our creative teams with a distinctive vision that will help write this exciting next chapter, reinforcing the House’s fashion authority while capitalizing on its rich heritage.”
François-Henri Pinault, Chairman & CEO of Kering, said: “One hundred and two years after Guccio Gucci opened his first store in Florence, Gucci remains one of the most iconic, prominent and influential luxury houses in the world. With Sabato De Sarno at the creative helm, we are confident that the House will continue both to influence fashion and culture through highly desirable products and collections, and to bring a singular and contemporary perspective to modern luxury.”
Sabato De Sarno said: “I am deeply honored to take on the role as Creative Director of Gucci. I am proud to join a House with such an extraordinary history and heritage, that over the years has been able to welcome and cherish values I believe in. I am touched and excited to contribute my creative vision for the brand.”
De Sarno will present his debut runway collection at Milan Women’s Fashion Week in September 2023.