Just yesterday we got a look at Nike Women’s Summer 2019 sneakers, and now we’re back to showcase a preview of Nike Women’s new summer apparel. Nike Women’s Summer 2019 includes a number of multifunctional capsules, in addition to performance-driven packs designed for functional movement.
“When a female athlete dresses, she wants a sense of freedom,” says Jessica Lomax, Design Director for NSW Women’s. “We wanted to create collections that take her through every part of her day, with no compromise to style or performance.” The new Nike Women’s collection features a Tech Pack with reimagined running and training silhouettes in woven and engineered knits, a NSW capsule boasting a blend of street-inspired prints and materials, the Icon Clash collection for athletes who engage in multiple types of workouts, and a football-inspired range referencing football apparel from the Nike archive. The standout from Nike Women’s Summer 2019 is the newly-introduced Nike FE/NOM Flyknit Bra.
“It is the most important piece of apparel for the active woman — a good one enables women to play sports, and sports can give women confidence in life,” says Janett Nichol, VP of Apparel Innovation, of the sports bra. In addition to data, Nike has compiled athlete feedback to ensure its sports bras meet the demands of the female athlete. The Nike FE/NOM Flyknit Bra then takes Flyknit from the foot to the body for the first time, following more than 600 hours of biometric testing. “The goal of the Nike FE/NOM Flyknit Bra was maximum support and comfort that would allow women to feel and look amazing, while doing anything they choose,” explains Nicole Rendone, Design Director of Bras and Innovation. “We prioritized support, breathability and cooling in essential zones.” Constructed from form-fitting nylon-spandex yarn, the bra features two single-layer panels coming together for a seamless feel. The garment also notes separate cups for each breast that hold the breasts to the body, eliminating the need for wires, pads, stabilizers and elastics. Consequently, Nike reveals that the FE/NOM Flyknit Bra is 30 percent lighter than any other bra in the brand’s arsenal. Nike’s SS19 bra collection includes an expansive 57 styles across three support levels in sizes up to 44G, with three innovations and 12 different materials.
You can look forward to Nike Women’s Summer 2019 apparel, including the FE/NOM Flyknit Bra, launching throughout the summer.