Simone Guidarelli 'My fashion world'

During the past Milan Salone del Mobile, the Italian stylist and fashion consultant Simone Guidarelli lauched his Walldesign project. Guidarelli, who has worked for years with the most important fashion magazines (Glamour, Harper’s Bazar, Vanity Fair) and the greatest photographers (David Bailey, Giovanni Gastel, Douglas Kirkland), has selected from Fondo Renzo Brandone – Italy’s most extensive textile archive – a few patterns for upholstery fabrics.

The project has caught the attention of K-Way, with whom Simone Guidarelli has developed a capsule collection. One of the patterns is the starting point for this co-branding venture: a carnation and ostrich design applied for a limited edition to K-Way®’s iconic Le Vrai 3.0 Claude design, in two different colors, on a white or petroleum blue background.