FUORISALONE 2025: ANTEPRIMA × Mika Ninagawa A Symphony of Light and Art

ANTEPRIMA is delighted to announce a special exhibition and the exclusive pre-launch of collaboration products with internationally acclaimed photographer, film director, and artist Mika Ninagawa at the iconic concept store 10 Corso Como in Milan during Fuorisalone.

Fuorisalone takes place alongside Salone del Mobile. Milano, the prestigious international furniture fair, bringing together companies and creators who showcase innovative installations and new products. This vibrant period, known as Milan Design Week, transforms the city into a hub of creativity, where designers from around the world exchange ideas and present their latest work, fostering crucial interactions within the industry.

ANTEPRIMA X MIKA NINAGAWA

As part of ANTEPRIMA’s Spring/Summer 2025 collection, the brand welcomes Mika Ninagawa, one of Japan’s most renowned artists, to present a special exhibition and collaboration items. During the event, held from April 7 to April 12, visitors will experience two captivating installations: “Within the Breath of Light and Shadow,” an arrangement of garland-like crystal prisms, suncatchers, butterflies, stars, hearts, and dark-toned motifs, and “Liberation and Obsession,” a series of works reflecting Ninagawa’s inner world through color and symbolic imagery. The exhibition explores themes of innocence and longing—evoking the childhood joy of opening a treasure chest filled with jewels, juxtaposed with elements representing societal constraints and unfulfilled desires. The interplay of excessive paint and embellishments further reveals a psychological tension between obsession and liberation.

ANTEPRIMA’s Creative Director Izumi Ogino comments: “I aim to foster cultural exchanges and collaborations across diverse artistic disciplines, including ballet, music, and contemporary art, to generate influential waves of inspiration. Fashion serves as a powerful medium that connects people, akin to a beautiful frame that enhances the impact of art. The relationship between fashionand art is profound, offering limitless opportunities for self-expression and storytelling that leave lasting impressions. As a dedicated supporter of visionary artists and designers, I take pride in ANTEPRIMA’s role in exploring new possibilities and shaping the future of fashion and art.”

Inspired by Ninagawa’s exhibition, ANTEPRIMA has crafted six meticulously designed “Wirebag Art” pieces. The brand’s signature wirebags serve as canvases adorned with vibrant crystals, reflective suncatchers, butterflies, stars, hearts, eyes, and imitation gemstones. Each bag embodies a sense of nostalgia and playfulness, not only enhancing visual appeal but also weaving a narrative of cherished memories. This collaboration encapsulates ANTEPRIMA’s philosophy of “LOVE” while celebrating the whimsical essence that art brings into everyday life.

10 Corso Como Design Week

• Press Preview: April 7, 2025, 11:00 AM• Public Exhibition: April 8 – April 12, 2025, 10:30 AM – 8:30 PM
• Venue: Mezzanine, First Mezzanine, 10 Corso Como, Milan

Release Information

• Exclusive Pre-launch: April 7, 2025, at 10 Corso Como, Milan
• Official Launch: June 25, 2025, at all ANTEPRIMA stores

MIKA NINAGAWA

ABOUT Mika Ninagawa

Mika Ninagawa Official Website: https://mikaninagawa.com

Born in Tokyo, Mika Ninagawa is an award-winning photographer and film director whose creative expression transcends boundaries across photography, film, video, and spatial installations. Her work is characterized by vivid colors and a dynamic sense of life, capturing ephemeral moments that bridge light and shadow, life and death, fiction and reality. By exploring opposing extremes, her art evokes profound emotional responses. As a member of the creative team “EiM,” Ninagawa continuously seeks new forms of artistic expression. She has published over 120 photography books, received numerous awards including the Kimura Ihei Photography Award, and has held more than 150 solo exhibitions and 130 group exhibitions worldwide. Her major solo exhibition “Mika Ninagawa with EiM: Light Beyond, Shadow Within” at the Kyoto City Kyocera Museum of Art in 2025 attracted 200,000 visitors. Internationally, her works have been showcased in exhibitions such as “Tokyo: Art & Photography” at the Ashmolean Museum (2021- 2022) and “MIKA NINAGAWA INTO FICTION / REALITY” at the Beijing Times Art Museum (2022). Her directorial debut, “Sakuran” (2007), was officially selected for the 57th Berlin International Film Festival and the 31st Hong Kong International Film Festival. She has since directed acclaimed films such as “Helter Skelter” (2012), “Diner” (2019), and Netflix’s original series “FOLLOWERS” (2020), consistently pushing the boundaries of visual storytelling/.

ABOUT ANTEPRIMA

ANTEPRIMA Official Website: https://anteprima.com

ANTEPRIMA upholds quality and beauty to the highest standard; these core values continue to cement its success and continue grow in the world’s most vibrant cities. In 1993, Izumi Ogino has created the brand with a contemporary new face, her intuitive style and elegance appreciated in any situation. Designed and created for Intelligent, Confident, Feminine and Joyful women in all seasons, the brand has perfectly refined collections that channel a woman’s worldly sophistication. A woman with an understated passion for creativity and luxury; an unerring eye for beauty that refuses to be held back by artificial boundaries or cultural lines. Izumi has captivated the fashion world since the brand’s debut – as its name in Italian – at Milano Moda Donna in 1998. ANTEPRIMA continues to carry the love of exquisite quality which has been impressed by Izumi’s childhood. This passion filters through the brand’s fashion and accessories.

ABOUT 10 Corso Como

10 Corso Como Official website: https://10corsocomo.com

Traditionally an iconic destination for the Fuorisalone and the ultimate place to discover the latest trends, 10 Corso Como transforms itself during Milan Design Week into a creative hub that hosts designers from all over the world to offer high-profile insights and entertainment to visitors hungry for the latest news in Design world. Established in Milan in 1991, 10 Corso Como devises and promotes the concept of bringing together culture and the latest trends, fostering a connection between the worlds of fashion, design and food. Regarded as the world’s first concept store, it transformed retail into a fusion of lifestyle and culture. With Tiziana Fausti’s leadership and business ability, 10 Corso Como is now taking full advantage of its evolution into a brand that symbolises Milan, Made in Italy and international creativity.

ANTEPRIMA X MIKA NINAGAWA